Business Model Validation

Do you have an idea but are unsure how to quantify it? Or perhaps you are seeking an investor and wish to appear professional? I will help you review your business plan, identify what you do not know, and design an experiment to obtain the necessary answers.

As part of this service

1. We will examine the market you are targeting. We will estimate its size – the Total Addressable Market (TAM).
2. We will determine whether you are entering an existing market or creating a new one.
3. We will define your Unique Selling Proposition (USP). If you are creating a new market, we will map the adjacent markets. We will answer the question of what value the implementation of your software brings. Does it enable you to do something better than before? Or perhaps reduce costs or business risk? We will determine who your competition is.
4. Based on the above, we will select the appropriate Go To Market (GTM) strategy. Should the product be available as a trial or freemium? What qualifications should the salespeople you hire possess? Do you need partners? If so, what kind and when?

In the end, you will receive

A report indicating the areas of risk and the most cost-effective way to address them.

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